The year is 2023 and the future of business is here; it’s not that different from what we know today. With so many uncertainties of the future, it can be difficult to choose the most optimal practices that can provide you with the best results.
Thus, in this article, we’ve asked industry experts to give their take on what they think are the 5 major steps that can help anybody escalate their business in 2023. So, whether you own a startup or are looking to take your existing business to new heights of success, here are some of the major aspects that you should evaluate.
So, are you ready to hear what experts have to say about this interesting topic? Let’s not waste any more time and get right into it.
Furqan Sultan
Business Unit Head – Cydomedia
The new year will bring more advancement in the business world. In today’s world, being proactive is one of the most essential factors in escalating any business. Thus, the five things, in my opinion, you don’t want to miss out in 2023 are;
Being Proactive:
Once again, as I said, being proactive is essential. This means that you should always review your business operation as well as the operations of your competitors to see what is new happening in the industry. Ensure to be proactive and grasp every minute opportunity, and set trends for others to follow.
Make Use Of Technology:
It’s 2023, and no one works hard than required. The goal is to work smart! Make sure that you can automate different operations with the use of technology and especially AI, to move forward to new things that can bring more value to your business.
Be Outrageous:
Don’t be afraid of trying new things, as no one knows what will be the next big thing in any industry. Thus, back your ideas and go all in with your thoughts to be outrageous and smart.
Learn And Evolve:
One thing that can never end is learning. You must read and learn from industry experts, company practices, and other relevant sources to implement the strategies with your business. With evolution, you can bring more value to your business, which is essential for escalating any business.
Review and Revise:
Last but not least, the thing that most of us forget is, again, the basics. You must review all your operations to find the roadblocks and errors in your strategies. Make sure to evaluate every minute detail and revise the strategy to find the perfect mix that elevates your brand to new heights of success.
Brendan McGreevy
Head of Strategy – Affinda
There’s no undermining a digitally transformed business, so if growth and success are on your mind, you must embrace a tech-driven approach.
That’s the tip I pass on below! A successful digital transformation evolution.
1. The first step is to understand your organization’s operational deficiency and gauge how badly it affects performance and productivity.
2. The second is to run thorough research across all the departments of your company and note every gap that can be filled with the efficiency of a digital overhaul.
3. The next step is to take action and onboard every digital transformation solution possible so that your organization is now tech-centric.
4. The fourth step is to train your employees and every associated stakeholder to play the role they’re supposed to in digital adoption.
5. The fifth and final step is to lock down a blueprint that embraces timely updates, upheavals, and upscales so that your business is always in sync with the latest technology.
Riley Beam
Managing Attorney – Douglas R. Beam, P.A.
I think an adventurous stance is the only one that helps us leaders and entrepreneurs grow our businesses, and that’s the thought I explore in my insight below. I hope your readers find value in my step-by-step advice!
There’s no denying that the best-performing businesses out there are the ones that have a sense of adventure imbibed in their workings. This spirit enables them to take risks, always aim for the top spot, and, more importantly, enjoy the journey!
These 5 steps will help any business evolve into an adventurous one.
Brainstorm with the best:
Leaders, managers, and employees whom you know will contribute to the conversation can all be a part of this step and come up with ideas on how they can evolve as an adventurous organization.
Embrace a formal policy:
When it all begins to fall into place, line up the changes your brainstorming team has recommended and draft a formal policy. This helps in proclaiming the business’s new vision and mission and makes it easier to invite active participation.
Include all stakeholders:
The next step is to promote the changes and ensure that every stakeholder from the top to the last levels of the organization participates in the transformation.
Implement the plan:
It is now time to begin implementing the plan. After all, no matter how many changes you make on paper or in word, it doesn’t really add up to much unless it makes the transition into action!
Keep pushing:
The final step is to stay committed to the cause. The journey to building an adventurous organization may require several tweaks and, in some cases, even slowing down until you’re able to pick up enough speed. Whatever it takes, keep pushing!
Karl Robinson
CEO & Co-Founder – Logicata
Here is my insight!
1. Efficiently managing your finances is essential for any business, so ensure you have a system to track your income and expenses. Create an annual budget that includes current and future investments and allocate resources accordingly. Make sure you have enough money saved to cover unexpected costs.
2. Good communication with customers, partners, suppliers, and other stakeholders can help you scale your business effectively. Establish clear communication lines to ensure everyone understands the organization’s mission. You should also develop strong relationships with key players in your industry to stay ahead of the competition.
3. Strategic partnerships are another great way to grow your business in 2023. Work with companies who complement or enhance what you offer to reach new audiences and explore new opportunities. Look for potential partners that bring different strengths, resources, and skills to the table.
4. It’s also important to devise an effective marketing strategy to promote your products or services. Develop a unique value proposition that distinguishes you from your competitors and identifies the best channels to reach your target customers. Consider online marketing, search engine optimization (SEO), social media advertising, content marketing, email campaigns, or other methods to increase brand awareness and expand the customer base.
5. Finally, create a culture of innovation in your organization. Invest in research and development initiatives to stay ahead of the curve. Seek to solve the toughest challenges and identify new ways of doing business. Encourage collaboration, experimentation, and effective leadership to foster a culture of innovation. This will help you establish a solid foundation for sustainable growth.
Demi Yilmaz
Co-Founder – Colonist.io
1. Investing in your team is the first step to growing your business in 2023. Investing in the right people for your organization can help you build a strong foundation for success. Hire the most qualified and experienced individuals to help you achieve your goals. Invest in training, development, and education to ensure your staff has the knowledge and skills to help your business grow.
2. After building a great team, your next focus should be creating excellent customer service that sets your business apart from the competition. Train employees to handle customer complaints and inquiries professionally, no matter how challenging. Additionally, encourage customer feedback and use it to improve your products or services.
3. And don’t forget about technology since it makes it easier for businesses to reach more customers and improve operations. Do your research and select the best technology that can help streamline processes and make it easier to manage customer relationships. For example, you can automate repetitive tasks, use online marketing tools to reach more people, and use data analytics to make better decisions.
4. In this digital age, having an online presence is crucial for businesses to succeed. Create a website, social media pages, and other digital marketing channels that help you reach your target audience and attract new customers. Create an online buzz by regularly providing valuable content and engaging with your audience.
5. Finally, be responsive to changes in the market. Regularly monitor industry trends and adjust your business plan accordingly. Keep a close eye on competitors and be prepared to shift your approach to stay ahead of them. You should also anticipate customer needs and ensure you provide the best products and services that meet their requirements.
Vanessa Lovie
CEO – Bsale Australia
Escalating your business in 2023 will be all about standing out from the crowd and ensuring stability. As we dust off the cobwebs and embrace business as we know it today, a lot of lessons have been learned by business owners. To take a grasp on the year ahead and make the most of it, here are 5 steps you should take:
Think of your business as an asset
I’m not talking about it being a business I’m talking about – if you were to sell your business tomorrow, how much money would you get for it? This is a great place to start because it starts you thinking… is my business really that profitable? Where is its value? Remember – most businesses are valued based on their net profit.
So, if you step back from your business, and look at it from a potential buyer’s perspective. What can you do in 2023 to get your business ready for sale – even if you don’t sell it? This process will help you see what you need to focus on.
Evaluate your Systems
This is important every year. A business without systems cannot survive in this current environment. You need to be prepared to deal with change and to move quickly. You can’t hire new staff without a good onboarding process, you can expect quick changes to occur without a central system. Take a look at your systems. What can you create in 2023, and where are you falling short?
Shine the Spotlight
People want to see and interact with businesses, their teams, and their owners. Taking your business to the spotlight this year will help you get noticed. Whether it’s attending more local business meetings, entering awards, sponsoring a local sports team, or having a fundraiser. Look at ways to increase your PR so people know you are still here and going strong!
Enter More Markets
Stop looking at just your current business and clients. Look at how you can serve different markets. The ability to adapt and merge is going to be crucial in 2023. Are you a mechanic? Buying a smash repairer could be a great way to service your clients in a different market. It’s also a great way to get new clients.
Take Care of your Employees
There are staff shortages in multiple industries. Take care of your employees to encourage their loyalty. Many businesses are still offering work-from-home options and flexible hours. Value your employees and they will take care of your business. Without a good team, a business will struggle.
2023 can be a great year for business. The lessons learned from the past few years can take us forward in many ways. These 5 steps will help you to escalate your business!
Shumail Ismail
Business Unit Head – Talentverse
“Your hunger to outperform yourself is the driving force of Success.”
Business in 2023 will evolve with new technology, methods, and principles. But the driving force of success never changes.
If you want to escalate your business sales, you must strive to outperform yourself. Comparing and competing with others is an excellent metric for evaluating your industry performance. Still, to stand out, you must market yourself as the best in the business.
Nonetheless, the five steps that you should look forward to in 2023 to escalate your business are;
Adapt to the Digital Change
Even in 2022, companies and brands across the globe are not taking complete advantage of digital transformation. There is a lot to offer in the digital landscape, and you must grab every opportunity the medium offers to level up your business.
Dream Big
Never stop dreaming; your vision is what takes you there. Be ambitious to set goals you want to achieve and work on them by dividing them into smaller goals that make your company succeed.
Focus on Customer Acquisition
Acquiring new customers should be a top priority for any growing business. To do this effectively, you need to clearly understand your target market and what they’re looking for. Once you know this, you can create targeted marketing campaigns to reach them where they are most likely to see and engage with your brand.
Streamline your Processes
Having efficient systems and processes is crucial for any business wanting to scale up. By streamlining your operations, you’ll free up time and resources that can be better spent on other areas of the business, such as marketing and product development.
Keep Your Employees Informed
Lastly, it would help if you remembered that your employees are your real asset. Keep them updated on your company’s plans and progress to allow the workforce to be on the same page.
Key Takeaways
There’s never a single recipe for success. You have to find the best practices and align them with your business operations to achieve your goals and elevate your business revenue. Thus, we hope that the useful insights from some of the most renowned leaders in the industry will be helpful for you.
We hope that you find the answers you have been looking for. Happy Reading!
